A little about me.
I’m a marketing professional with over 15 years of experience. My unique background as a designer combined with my business experience and MBA result in innovative and creative solutions.
Expertise
Brand Strategy +
Consumer Insight
Translates consumer insights into long-term brand plans that drive engagement, demand, and brand energy.
Integrated Marketing Planning
Builds seasonal and annual marketing strategies that convert business objectives into consumer-led plans across all touch points.
Cross-Functional Leadership
Builds trust-based teams and leads with heart—ensuring collaborators feel supported, heard and inspired to do their best work.
Creative Problem Solving
Thrives in ambiguity and connecting the dots across complex organizations to unlock innovative solutions.
Brand
Development
Started on the design side creating visual branding and evolved into a Director who shapes long-term brand strategy.
Achievements
NIKE x DICK’S SPORTING GOODS
Led and co-developed It’s Her Shot— a community program that scaled from one-time activation to a 4-year program.
NIKE KIDS
Worked to establish long-term strategies for the Kids category, including Bras and Membership.
Led the first major gaming collaboration for the Kid’s category.
OREGON EXECUTIVE M.B.A.
Selected by peers to represent our class as Class Commentator at 2020 Graduation. Highlighting our shared experience as well as the unique and unprecedented time in which we were graduating.
NIKE WOMEN’S TRAINING, Global Category Brand Manager
Led the marketing efforts for the accelerated launch of the Nike FE/NOM Flyknit Bra.
NIKE WOMEN’S, Nike.com Category Manager
Integral member of the team that launched the inaugural Issues of Nike Women Style Guide in both digital and physical formats.
PORTLAND TRAIL BLAZERS
Converted the photographic archive of the team from slides to digital.
Experience
Nike, Inc. (2010 – present)
NA INTEGRATED RETAIL MARKETING
Marketing Director, Department Stores (Sep 2025 – Present)
NA PARTNER MARKETING
Marketing Director, PARTNERS+ (May 2024 – Sep 2025)
NA CONSUMER DIRECT MARKETING
Marketing Director, DICK’S Sporting Goods (Nov. 2022 – May 2024)
Marketing Manager, DICK’S Sporting Goods (Dec. 2020 – Nov. 2022)
GLOBAL BRAND MARKETING
Brand Concepts Manager, Nike Kids (Mar. 2020 – Dec. 2020)
Category Brand Manager, Nike Kids (May 2018 – Mar. 2020)
Category Brand Director (temp. assignment), Nike Kids (May 2018)
Brand Marketing Manager, Nike Training (Sep. 2017 – May 2018)
Brand Marketing Manager, Women’s Training (Sep. 2014 – Sep. 2017)
GLOBAL DIGITAL COMMERCE
Nike.com Category Manager, Nike Women’s (Aug. 2012 – Sep. 2014)
Marketing Producer (Mar 2011 - Aug 2012)
Associate Photo Producer/Traffic Coordinator (Sep 2010 – Mar 2011)
Walk the Dog (2007)
Founder, chief dog walker
Kitten Design (2005 – 2006)
Co-founder, designer
Portland Trail Blazers (2000 – 2004)
Designer (Sep. 2003 – Oct. 2004)
Photo Archivist (Feb. 2000 – Oct. 2004)
Education
Executive M.B.A.
University of Oregon
Lundquist College of Business (2020)
B.A. Graphic Design,
Minor Art History
Portland State University